Recently I've been thinking about how we avoid being pigeon-holed as solely a menswear store, whilst the bulk of our offering was originally manufactured for men, I am passionate about style and fashion and actually a large part of my career has been in womenswear.  I mean, that said, you won’t find a boho dress or floral pattern top on our rails, we'll let the artist do the art on that one and leave it to my friend @susie_q_vintage and my neighbour down here on the south coast @rebels_c_vintage, both have some amazing stuff.

So, with our offering being far more classic I guess it comes down to how you style it.  How you wear vintage and your own personal style.  One of the things I love most about my job is seeing items that I've selected for the store styled up by customers.  Particularly women to be honest, because it's not the original intent for the garment.

Womenswear is a massive and complex industry, so for the purpose of this short blog I'll focus on just the one idea that has occurred to me, that maybe, as I always say, It's all about the details.

@kellouhar has illustrated my point nicely with this outfit, oversized details and a statement bag giving a much more feminine vibe to a very tailored fit.  In fact she does this a lot and in my opinion always gets it bang on.

Whilst some vintage classics will need a more styling, think bomber jackets and denim trucker jackets, others lend themselves with more ease, like dungarees and overalls.  Kali wears a great pair of Vintage dungarees here, purchased from our store and styled perfectly.  Statement Navajo beaded jewellery and a bag (that she created herself) adding in the details, pop of colour and a more feminine look.

To conclude I'll look to a brand that I've followed for years and always been a massive fan of.  Brut have recently opened a new store in New York and continue to take the vintage fashion world by storm, they have always modelled their incredible creations on both men and women and often in the same picture. 

A great example here, a statement scarf and wedges with an otherwise mens fit, giving the whole look a great style.

It goes without saying that high quality and craftsmanship is as important here as it always is, buy classic vintage shapes, rugged hard wearing fabrics and sweat the details. 

Think about the fit as much as the function and menswear becomes womenswear and I've answered a question that I'm asked in store at least 10 times a day, Do you sell women's vintage too?  Well yes we do, but you'll need some imagination....